Bulletins

YSL, Bloomingdale’s Fete New Men’s Scent

YSL bulletinYSL Beauté hosted a cocktail reception at Bloomingdale’s 59th Street on April 3 in honor of its new men’s fragrance, La Nuit de L’Homme.

Created by a trio of perfumers from International Flavors and Fragrances (IFF)—Anne Flipo, Dominique Ropion and Pierre Wargnye—the darkly sensual scent features notes of cardamom, bergamot, cedar, lavender, vetiver and coumarina.

Guests sipped champagne and dined on customized gourmet chocolates, while models were on hand to help re-create the steamy ad campaign, which was lensed by Mert & Marcus and features French actor Vincent Cassel.

 

April 28, 2009 1:53 pm